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The first thing that you need to consider before starting to advertise is who are your target customers/audience.
I.e, their age,country,gender,etc

Now that you have taken a look at what your audience may be; you need to choose which media that you may use to advertise. I.e, radio,TV,newspaper,web site's,etc.

Try to make an idea of how you can get your advertising into the chosen media and how much it may cost you.
(This should not be so much of a sting, if you took note of the advertising budget.)

It is advised that you sell the main benefit of your product/service and try to show the "buyer" what you can do to help them or solve their problem.

Ty not to make the advertising of your new business too complicated. You have got too many other things to worry about.

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